Rebecca Gislén


About me

Social creature and art director/creative strategist based in Gothenburg.
With an inquisitive mind, I am always looking to explore and evolve creatively.
Constantly finding more fascinations.



Ideas, concepts & the big picture

Problem solving is my driving force and my main focus is learning about the problem and discussing ideas to create appealing design solutions that combine creativity and strategy to make an impact.


Design

Form, tone and timing. Overseeing projects from start to finish while delivering high quality products that are true to the brand. I can be lead the creative process and/or be part of the solution. Developing marketing strategy, creating editorial content, and manage the brand, in every touchpoint.


Communication

A mix of energy and logic. I thrive with a creative team, and enjoy picking other peoples' brains. Cooperative and with a will to constantly improve, evolve and exceed expectations. Structured, well-organised, and confident in pitching ideas.


Software skills

Advanced: InDesign + Photoshop + Illustrator

Intermediate: After Effects + Premiere Pro

Basic: CSS + HTML + Wordpress


Language:
Swedish & English - fluent
Spanish - un poquito



April 2022-now
Art Director   |   Business & Emotions

Art director and strategist. Concept creation and marketing strategy of campaigns and branding. Creative pitching to Swedish/international clients. Photo shoot direction with models and stylists. Strategic marketing development together with marketing directors.

March 2018–April 2022
Graphic Designer   |   Folkspel

In-house graphic designer for their products Bingolotto, Sverigelotten and Årets Eldjsäl. Conceptual campaign work as well as a re-branding of the company brand. Experience in portrait and still life photo shoots as well as commercial film making.

2016, 2017 & 2018
Graphic Designer   |   Teaterns Dag (Annual event)

Re-occuring roll as head designer. Branding, as well as graphic material such as pins, programme, OOH and material for social media.

2014–2018
Designer   |   Freelance

Graphic design and illustration. Marketing, visual communication and conceptual work for print and web.

2017–2018
Graphic Designer   |   TEDx Göteborg

Graphic designer, as part of the marketing team. Creating yearly concepts, and content for social media, newsletters and online use.

2015–2016
Design and communication   |   Anagram Live

Six month internship for their events (mainly Lund Comedy Festival). Position as an in-house designer and communicator. Presentations, concepts for visual spaces, material for print, as well as digital content for social platforms.

2013–2016
B.A. in Graphic Design   |   Malmö University